Effective as of: June 15, 2018
If you would prefer to make your purchase by telephone rather than in our Stores, on our Site, or on our App), please call us at 1-888-777-3949. A Finish Line Customer Care representative will be happy to assist you.
1. Personal Information and Non-Personal Information
We collect various types of information about and related to you. In general, we may collect and store “Personal Information” and “Non-Personal Information”.
Personal Information is information that reveals your specific identity or directly relates to you as an individual. Personal Information we collect may include your name, postal address, email address, phone number, credit and debit card information (and related payment information), account username and password.
Non-Personal Information is information that does not reveal your specific identity and does not directly relate to you as an individual. Non-Personal Information we may collect include demographic information (such as gender, date of birth and ZIP code), lifestyle information, personal interests, brand and product preferences, sizing preferences, browser and device information and geographical location.
Automatically Collected Information includes information such as:
To learn about the types of Customer Information we collect using cookies and other automated information collection and tracking technologies for interest-based advertising purposes, please click HERE to review our Interest-Based Ads Policy.3. Combining Customer Information
We may combine Customer Information we collect and obtain from different sources, including across devices. This means we may combine Personal Information with additional Personal Information or Non-Personal Information, including Automatically Collected Information. For example, we may:
When combined, Customer Information may identify you as an individual and may be used to associate you with your use of our Services. When we combine Non-Personal Information with Personal Information, we treat the combined information as Personal Information.
We collect Customer Information related to you:
1. Information You Provide Us
We receive Customer Information from you when you use our Services, such as when you:
We receive Automatically Collected Information about you when you use our Services where automated information collection and tracking technologies have been employed by us or by our Providers, such as:
Automatically Collected Information may be collected over time. Automated information collection and tracking technologies that we primarily use in association with our Site, App and Internet Marketing Platforms include cookies, web beacons, locally stored identifiers and certain social media tools, like social media widgets. We may use other technologies that are similar to, or serve similar purposes, as these technologies.
Cookies and Similar Technologies. Cookies are small data files that are stored on your hard drive or in connection with your browser. Cookies, and other similar technologies, allow our Site and App to identify you and to remember things like your preferences for browsing the Site or App.
Web Beacons or Tags. Web beacons (also known as pixel tags, tracking pixels or clear GIFs) are small image files embedded on our Site, App and Internet Marketing Platforms (such as promotional emails). Web beacons are used to monitor your interactions with these Services. Web beacons may also be used to measure the effectiveness of these Services and for security and fraud prevention services. Web beacons may be used together with cookies.
Social Media Widgets. Our Site and App may include social media tools, including social media widgets, to connect you to your social media accounts. These features may set a cookie or use other automatic collection and tracking technologies to collect information about you and your use of the social media features through and in connection with our Services. These social media tools may be hosted by a third party. Your interactions with these tools and the corresponding social media platforms are governed by the privacy policies of the companies that provide such platforms.
Hardware IDs. Hardware IDs are unique identification numbers or character strings associated with a specific device. Hardware IDs are permanently associated with a device. Hardware IDs may be used to track use of a device, such as by tracking use of mobile application(s) installed on such device.
App-Specific Storage. User data and information may be stored locally by our App. In general, mobile applications do not provide tools for an average end user to manage its contents.
3. Information from In-Store Services
We may receive certain Customer Information about you when you visit our Stores. Customer Information may be collected at the point-of-sale or through in-store mobile devices, such as tablets used by our Sales Associates. Other Customer Information may be collected in our Retail Stores through our Wi-Fi services, Store Beacons, Memory Mirrors made available by Memomi and video cameras.
Wi-Fi Services. Many of our Retail Stores offer free Wi-Fi services to visitors. If you connect to such in-store Wi-Fi service, we may receive information about you and your device, including your device’s MAC address, IP address, received signal strength indicator and technical details about the device such as its operating system and device type (including make and model) and technical capabilities. We may also receive information about how you use our Wi-Fi network while you are connected, including the store location, the names and/or Internet addresses of the websites you visit and the mobile applications you use and how long you interact with such websites or applications. We may collect this information each time you connect to a Retail Store’s Wi-Fi service. If your device is configured to search for available Wi-Fi networks, we may receive information about your device even if you choose not to connect to our Wi-Fi service.
Store Beacons. We use beacons in our Retail Stores (“Store Beacons”). Store Beacons are small devices that we use to enhance and make your in-store experience more interactive. Store Beacons broadcast a Bluetooth signal that can be received by Bluetooth-enabled devices, such as a mobile device, when those devices are within certain geographic distance or proximity to a Store Beacon. In-app permissions, such as permission to access location and accept push notifications, must be enabled for a Store Beacon to interact with a specific Bluetooth-enabled device. Store Beacon preferences are managed through your device (including through Bluetooth, location and push notification settings).
Memory Mirrors by Memomi. In select Retail Stores, we offer you the opportunity to interact with Memory Mirrors made available by Memomi. A Memory Mirror is a Wi-Fi connected mirror equipped with a camera that allows you to view, take a photo and shoot a brief video of you wearing footwear we offer. During a Memory Mirror session, you may retain the photo or video that you take via the memory mirror by providing your mobile phone number and sending the photo or video to your mobile phone. Once the photo or video is sent to your mobile phone, you will have the option of saving the photo or video to your mobile phone, sharing it via email or sharing it on various social media platforms. Photos and videos sent to your mobile phone are not stored by us or Memomi. Photos and videos and any other data you may have provided during your session will be securely destroyed by Memomi when you end a Memory Mirror session.
Video Cameras. We use cameras in our Stores for security purposes, to protect our assets and to measure customer traffic patterns. Cameras may capture your demographic information, such as age and gender, when you visit our Stores.
4. Information from Third-Party Sources
We may receive Customer Information about you from third-party sources, such as:
Our business partners, including online advertising networks and companies that may we engage to host or co-sponsor our promotions.
Social media platforms, including Facebook, Twitter, YouTube, Pinterest and Instagram (subject to your registration and privacy settings for such third-party social media platforms).
We may use Customer Information we collect for the following purposes:
Examples of how we use Customer Information for these purposes are listed below. Please note that we may use information that does not specifically identify you or your device(s) without restriction.
1. To Provide You our Products and Services
2. To Communicate with You
3. For Marketing, Promotions and Advertising (including Interest-Based Advertising)
We participate in interest-based advertising, which is also known as online behavioral advertising. We work with third-party advertising companies and networks to display ads through third party websites or mobile applications. These ads are tailored to your individual interests based on how you use our Services, including how you browse and shop on our Site and App.
Please click HERE to review our Interest-Based Ads Policy.
4. For our Internal Operations
5. For Fraud Prevention, Security and Legal Compliance
In general, we do not share your Customer Information with third parties for their marketing or advertising purposes (except that we may share your Customer Information with our affiliates for such purposes).
We may share Customer Information we collect with third parties for other purposes, such as in the following ways:
We strive to offer you choices about how we collect and use Customer Information relating to you. Please be aware that disallowing certain data collection may limit the usefulness of our Services, including our Site and App. Your choices include the following:1. Postal Mail, Text Messages and Emails
From time to time, we may communicate with you for promotional purposes through postal mail, emails and text messages. Even if you opt-out of receiving marketing or promotional communications from us, we may still contact you to respond to an inquiry and for transactional purposes (for example, sales confirmations, order fulfillment, shipping notifications, account maintenance and issuance of Winner’s Circle rewards).Postal Mail. To opt-out of receiving catalogs, coupons and other promotional postal mail, you may call us at 1-888-777-3949. A Finish Line Customer Care representative will be happy to assist you. Please allow a reasonable period of time for your request to be removed from our promotional mailing contact list to be made effective.
Emails. To opt-out of receiving promotional emails from us and to unsubscribe from future promotional emails, you may use the “Unsubscribe Link” included within a promotional email from us to you or change your preferences in your “Profile” under “My Account” which you can access at finishline.com. Please allow a reasonable period of time for your request to be removed from our email contact list to be made effective.
Text Messages. To opt-out of receiving promotional text messages from us, follow the opt-out instructions provided in our text message. You will no longer receive text messages from the applicable text list, but you may receive text messages if you are subscribed to other text lists and have not unsubscribed from those lists. Message and data rates may apply. Please allow a reasonable period of time for your request to be removed from our text contact list to be made effective.
2. Winner’s Circle.
To opt-out of receiving communications and notifications concerning your Winner’s Circle rewards program account and benefits, you will need to cancel your membership.
Push Notifications. To opt-out of receiving push notifications from us, you may adjust the permissions on your mobile device. Steps for adjusting push notification permissions may vary by device model and operating systems. You can stop all further collection of information by or via our App by uninstalling our App.
In-App Notifications. App users may receive in-App notifications or “local notifications” generated by an external device trigger. To stop receiving in-App notifications or “local notifications”, you will need to uninstall the App. You can stop all further collection of information by or via our App by uninstalling our App.
In-Store Technology. To opt-out of collection of information obtained via Wi-Fi, Bluetooth or other similar technologies used in our Retail Stores (like our Store Beacons), disable the applicable technology on your mobile device before you enter or while you are in our Retail Stores. To disable third party tracking while in our Retail Stores, log out of your third party accounts or disable location services when visiting our Retail Stores. You can stop all further collection of information by or via our App by uninstalling our App.
Uninstalling Our App. You can stop all further collection of information by or via our App by uninstalling our App. You may use the standard uninstall process available as part of your mobile device or through the mobile application marketplace or network. If you uninstall our App from your mobile device, a unique identifier we used that was associated with your device may continue to be stored. If you re-install our App on the same mobile device, we may be able to re-associate this unique identifier to your prior transactions and activities.
4. Social Media Platforms
To understand what choices you have about sharing your information when using social media platforms and networks in connection with certain Services, we encourage you to review your privacy options and settings with the corresponding social media platforms and networks.
5. User Contributions
You may delete your User Contributions from the our Site, App and Internet Marketing Platforms, but copies of your User Contributions may remain viewable in cached and archived pages or may have been copied or stored by other users of our Site, App and Internet Marketing Platforms.
If you want to opt out of tracking by all of our Providers’ automated information collection and tracking technologies used for interest-based advertising purposes, you should take each of the steps below.
Manage Cookies on Browsers. Most browsers are initially set up to accept cookies. Your browser settings or other resources may provide instructions on browser functionalities that allow you to manage cookies (for example, instructions on how to set up your device to limit the kinds of cookies that can be placed on your device, to notify you when a cookie is issued or to not receive cookies at any time). Certain options available to you are browser and device specific. Please note:
Tracking Technologies for Interest Based Advertising. We work with Providers who use their own automated information collection and tracking technologies on our Site, App and Internet Marketing Platforms, including our content delivered on other websites or mobile applications. These companies may collect information about your activity on our Site and App, your interactions with our advertising and other communications and your interactions with other websites or mobile applications. These companies may use this information to determine which ads you see on third-party websites and mobile applications. These technologies and the information collected about you may also be used to track your activity across multiple devices. If you do not wish to have this information used for the purpose of serving you interest-based advertisements:
To learn about your choices on our use of your Customer Information for interest-based advertising purposes, please click HERE to review our Interest-Based Ads Policy.
Mobile Tracking Technologies for Interest Based Advertising. Most modern mobile operating systems provide mobile advertising identifiers for mobile devices. These identifiers are commonly used to help enable digital advertising across mobile applications. Your mobile operating system may allow you to limit use of mobile advertising identifiers for interest-based advertising. For more information, please review the instructions provided by your mobile device manufacturer or click HERE to visit the Network Advertising Initiative’s informational page on advertising choice mechanisms for mobile devices. Click HERE to learn about the Digital Advertising Alliance’s AppChoices app, a tool for opting out of the collection of cross-app data on a mobile device for interest-based advertising by participating service providers. You may download the AppChoices app HERE for iOS devices and HERE for Android devices. You can stop all further collection of information by or via our App by uninstalling our App. You may use the standard uninstall process available as part of your mobile device or through the mobile application marketplace or network. If you uninstall our App from your mobile device, a unique identifier we used that was associated with your device may continue to be stored. If you re-install our App on the same mobile device, we may be able to re-associate this unique identifier to your prior transactions and activities.
If you have registered an account on our Site or on our App, you may access and update certain Personal Information that you have provided us by logging into your account and making such changes. If you update your account or if you request we deactivate your account, we may not delete residual copies from our servers and may not remove information associated with the prior version(s) or deactivated account.
Your Security Practices. You are also responsible for taking reasonable steps to protect your Personal Information against unauthorized disclosure or use.
We encourage you to take steps to help protect the confidentiality and security of your account and Personal Information, including by doing the following:
You may come into contact with emails, texts or mobile alerts that look like they originate from us asking for your Personal Information. For your protection, do not respond to such communications or click on links or open any files attached to such suspicious, unsolicited communications. If you receive such a communication, please email firstname.lastname@example.org immediately so that we may investigate the suspicious activity.
We provide our Services in the United States and in U.S. Territories (Puerto Rico and Guam). Customer Information we collect is primarily stored in the United States. If you live outside of the United States or U.S. Territory, by using our Services, you understand and agree that we may transfer your Personal Information to and within the United States. Our Site is subject to U.S. laws, which may not provide the same level of protections as those laws in your country.
Privacy of Children Under 13. You must be 13 years old or older to submit Personal Information to us, including to register an account or place an order on the Site or App. Our Site, App and other Services are intended for a general audience and are not targeted to or intended for use by children. While we sell shoes, apparel and accessories for children, these products are intended to be purchased by adults. We do not knowingly collect Personal Information from persons under the age of 13. If you are a parent or legal guardian and think that your child under the age of 13 has provided us with Personal Information, please contact us so that we can take steps to delete his or her Personal Information.
California Privacy Rights.
Under California’s Shine the Light law, if you are a California resident, you may request and obtain (free of charge) information regarding our disclosure of your personal information (as defined by applicable law) to third parties for their direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of personal information shared and the names and addresses of those third parties with which we shared your information in the immediately preceding calendar year. If you would like to make such a request please contact us.
You may come into contact with emails, texts or mobile alerts that look like they originate from us asking for your Personal Information. For your protection, do not respond to such communications or click on links or open any files attached to such suspicious, unsolicited communications. If you receive such a communication, please email us at email@example.com immediately so that we may investigate the suspicious activity.
The Finish Line, Inc.
3308 North Mitthoeffer Road Indianapolis,