In 1998, the founders of Finish Line formed the Finish Line Youth Foundation (FLYF). The Youth Foundation is a philanthropic outlet for Finish Line, to help build a sense of legacy for all Finish Line employees, past and present. Through the years FLYF has greatly evolved by fine tuning its mission and expanding its grant making capabilities. From camps for children with special needs to community centers for children in disadvantaged neighborhoods, the FLYF has made a real difference for young people in the communities we serve.
FLYF has initiated two major annual fund raising events to help raise funds that in turn are used to award grants to qualifying not-for-profit organizations across the country. Each year, FLYF conducts a holiday fundraising drive that takes place in all Finish Line stores and online at finishline.com. To date, this event has raised more than $7 million - a true testament to the generosity of our customers. In addition, the FLYF hosts an annual golf outing. The event, which was initiated in 2002, has helped raise more than $1 million. Through the past twelve years, FLYF has granted over $4.5 million to not-for-profit organizations that support the FLYF mission.
Historically, the FLYF board of directors has been composed of leaders of the Finish Line corporation who have all helped to guide both the fund raising efforts, as well as the Foundation's grantmaking efforts. In February 2010, FLYF elected its first two outside directors, both highly seasoned foundation executives from the central Indiana community, to the Board of Directors. The FLYF board continues to strive to provide a sense of legacy for Finish Line, and through the years, hopes to become completely self-sustained as the organization works to continue carrying out its mission.